Marketing answers from podcasts
Real questions, answered with what experts actually said on their shows. Every answer links to the episode it came from.
Does my small business need SEO?
SEO consultant Jules White explains when a small business needs SEO, when referrals or outreach are faster, and how long results take.
MarketingCan AI write my website copy?
Copywriter Erin Ollila explains what AI gets wrong on websites, what it does well, and the order to use it in so your copy still sounds like you.
MarketingHow do you make customers want your product?
Derek Videll of Social Media Entrepreneurs on making people need your product: discovery questions, value points and concrete timelines.
MarketingDoes moving your blog to Substack hurt your SEO?
SEO coach Rachel Lindteigen explains why moving your whole blog to Substack hurts your site's rankings, and how to use Substack without losing them.
MarketingHow do you write a welcome email sequence for a small business?
Copywriter Lindsay Smith of the Market This podcast lays out a four-email welcome sequence for local businesses, with one job per email and no hard sell.
MarketingWhat is the difference between advertising, marketing and branding?
Agency founders Doug Berger and Johnny Diggz explain how branding, marketing and advertising differ, and when to use PPC versus awareness ads.
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