Stop Waiting for Clients. Start Making - Charles Commins

What's in this episode

Charles Commins handed his notice in at his pub management job with no plan and no business. His partner gave him one month to figure it out. All he knew was that he wanted to love his job. Seven and a half years later, he's an award-winning freelance podcast producer whose almost entire client chain traces back to one decision: making a football podcast about Northampton Town. That podcast would act as his show ground and his playground. Testing and ultimately proving to clients that he should be freelancing for them. Along the way he's had a succession of word-of-mouth freelancing clients, realised his dream of appearing on BBC Radio, and made all of it work around being there for his family. This episode of the Being Freelance podcast with Steve Folland covers: Starting It's All Cobblers To Me as a portfolio piece, and how a Northampton Town fan indirectly led to a four-year retainer Why and how 90% of his work comes through referrals The "starting from…" pricing approach: why he won't publish fixed rates, and how he edges prices up with each new client Work-life balance: from pub late nights to home office, to a new baby derailing everything, to finally getting it to 60/40 The