Topics

Marketing questions, answered by people doing it

Marketing advice ages fast and most of what ranks is written to rank rather than to help. These answers come from practitioners describing what they actually ran, what it cost, and what happened.

6 marketing questions answered

Does my small business need SEO?

SEO consultant Jules White explains when a small business needs SEO, when referrals or outreach are faster, and how long results take.

Answered on SEO for Business Growth Without Social Media - The Website Success Show

Can AI write my website copy?

Copywriter Erin Ollila explains what AI gets wrong on websites, what it does well, and the order to use it in so your copy still sounds like you.

Answered on Talk Copy to Me | Content + Copywriting Podcast

How do you make customers want your product?

Derek Videll of Social Media Entrepreneurs on making people need your product: discovery questions, value points and concrete timelines.

Answered on Social Media Entrepreneurs

Does moving your blog to Substack hurt your SEO?

SEO coach Rachel Lindteigen explains why moving your whole blog to Substack hurts your site's rankings, and how to use Substack without losing them.

Answered on Marketing for Entrepreneurs | SEO for small business

How do you write a welcome email sequence for a small business?

Copywriter Lindsay Smith of the Market This podcast lays out a four-email welcome sequence for local businesses, with one job per email and no hard sell.

Answered on Market This | Grow Local Business, Local Business Marketing, Local Advertising Strategies

What is the difference between advertising, marketing and branding?

Agency founders Doug Berger and Johnny Diggz explain how branding, marketing and advertising differ, and when to use PPC versus awareness ads.

Answered on Brand of Brothers