209. The Backpack Analogy: What to Do When Business Feels Too Heavy

What's in this episode

Life doesn’t pause when you’re running a business… and neither does your business when life gets messy. This summer I was reminded of that in a big way; navigating grief, burnout, family struggles, and still needing to show up for my clients and team. In this episode, I’m sharing a story from my friend Michelle Gifford that stopped me in my tracks, plus my own “backpack” analogy for what it feels like to carry the constant weight of business when life keeps piling on. The truth? We can’t put the backpack down. But we can take a few rocks out, ask for help when we need it, and give ourselves permission to do less when we’re running at 30% instead of 100. Inside this episode, I’m talking about: The backpack analogy and why business always comes with weight How I decide on my 3 non-negotiables a day to keep things moving Why contracts can act as protection when emotions are high with clients Communicating honestly with clients without oversharing Finding a business buddy (or even sending a quick voice note) for solidarity The importance of giving yourself grace and not expecting 100% every day You are not climbing this mountain alone. Other entrepreneurs are right there with you, figu