The Contractor OS Step 4: 10 Marketing Faucets That Generate Leads

What's in this episode

In this episode of Contractor Cuts, Clark and Emory break down Step 4 of The Contractor Operating System: Marketing and Client Acquisition. They walk through the 10 marketing faucets contractors can turn on to create a steady flow of better leads — from referrals and Google Business Profiles to websites, social media, trade partners, paid ads, and local networking. This episode covers: why word of mouth is still the foundation of contractor marketing how to use your Google Business Profile to win local search traffic what social media is actually good for — and what it’s not when Meta ads vs. Google ads make sense why your website matters more than most contractors think how to build referral channels through architects, designers, realtors, and niche partners why marketing should be a system you build over time, not something you start when work dries up If you want more leads, better clients, and a smarter marketing game plan, this episode shows you where to start. 🚧 2027 Growth Conference — Austin, TX | Jan 10–12. Two days diving deep into your company — what's working, what's broken — ending with your 2027 blueprint. Day 3: hands-on electives like financial management and esti