The Truth About Writing a Book While Running a Business with Jessica Lackey

What's in this episode

Think you need to have it all figured out before you write a book? Think the words will just flow once you finally sit down to write? Think you can't possibly juggle a book project with everything else on your plate? Well, it's time to stop wondering and start taking action if you are actually interested in writing a book for your business. I hear so often from clients and colleagues that writing a book has been on their to do list for quite some time. And with an MFA in creative writing, I'm all too aware at the effort it takes to get a book—especially how long the process can take from ideation to an actual book in your hand. Which is why I invited a former guest back on the show to tell me all about her experience of writing a book while running a business. Jessica Lackey joins me back for another Talk Copy to Me episode (after her episode 123 appearance about building thought leadership) to talk about her new book, Leaving the Casino: Stop Betting on Tactics and Start Building a Business That Works. If you've ever wanted to take a glimpse behind the scenes to see what a book-writing process was like for someone else (or get inspo to finally sit down and write your own book), yo