The How of Business - How to start, run, grow and exit a small business.
A weekly show for aspiring entrepreneurs and small business owners offering actionable advice, tips and techniques on how to start, run and grow your small business.
1 question answered · 6 episodes indexed
Recent episodes
Sep 14, 2026 · 23 minEpisode 620 - The Trust FactorHenry Lopez explains the trust equation from The Trusted Advisor: credibility, reliability, intimacy, and self-orientation. He argues that lowering your self-orientation is the fasAug 31, 2026 · 44 minEpisode R361 - Start and Grow Without Investors with Tyler KingTyler King, CEO of Less Annoying CRM, explains how he bootstrapped a software company without venture capital by shipping a quick MVP, staying profitable, and making customer serviAug 24, 2026 · 39 minEpisode 619 - Presentations That Close Deals with Dean CurtisDean Curtis of Ingage explains how consistent, professional in-home presentations lift close rates for home services companies through brand trust, personalization, and education.Aug 17, 2026 · 25 minEpisode 618 - Buyer Due DiligenceHenry Lopez walks through his buyer due diligence checklist for purchasing a small business: legal standing, three to five years of financials, operational systems, customer and owAug 10, 2026 · 39 minEpisode 617 - Remote, Hybrid, or In-Office? with Claudia St. JohnHR expert Claudia St. John weighs remote, hybrid, and in-office models, noting fully remote workers are often more productive but less happy. She advises owners to decide why firstAug 3, 2026 · 21 minEpisode 616 - Parkinson's Law for Small BusinessHenry explores how work expands to fill the time available and shares eight tactics for constraining tasks, starting with asking how much time a job should really take.
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